Ha‘aha‘a is the value of humility. It urges us to be humble, and to be modest.
However Ha‘aha‘a does not promote lowliness, reticence or a lack of assertiveness.
A good way to understand Ha‘aha‘a is in thinking about the two different words for pride in the Hawaiian culture: Ha‘aheo is desired, and ho‘okano is not. Ha‘aha‘a does encompass pride in your accomplishments recognizing there is merit in feeling proud of the good things you have done — this is ha‘aheo. Ho‘okano is the unfavorable pride of arrogance and condescension, haughtiness and conceit.
In practicing Ha‘aha‘a we want to be open-minded most of all, for that is how we will open up our own capacity for greater abundance.